It has been a crazy election year with much ado and fear to go around. With that said, my client Eileen McDargh, Award-winning author, CEO of The Resiliency Group, and her colleagues, Aspen Baker and Charlotte Ashlock, decided that they needed a True Leader Creed.
This simple and quickly-produced website offers the True Leader Creed and Code of Conduct which visitors can endorse and sign, with hopes that by taking a public stand the quality of business, civic and political discussion can be improved upon. The intent is to set a new cultural norm of respectful and caring disagreement.
Translated into Spanish, the site utilizes the Business Catalyst CRM database and E-mail Marketing Module that allows the staff to reach out to a greater audience, and extend that audience through viral marketing.
If you influence others you are a leader, no matter what your title.
This is what we pledge as leaders and what we expect from ANY leader.
It’s time to take a stand for what we believe, to model leadership that unites, not divides, and to assure our children that hatred and divisiveness are not true leader qualities.
Won't you Sign the Creed?