Why a Price Throwback? We have all been here before. The bottom fell out in the months after 9/11, the 08-’09 recession, and COVID. In today's economy, an increasing number of small businesses are struggling with lost revenue due to a decline in their customer base.  Regardless of the economy, we all have to adjust. Most do not have the luxury of not working or ceasing to run their business. Every effort must be made to persevere through hard times.  To keep the ball rolling